harveynicols.com, Before you apply your concealer, why not try this colour-correcting fluid? Plus, it makes your skin look great. But on its own, foundation makes your skin appear even, covering redness and acne and lightening dark areas.

Allure may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. bobbibrown.co.uk, War Paint thought it had created the perfect make-up for men. But as his collective mind opens up, educate him on the functional benefits of the product and brand. “Just make sure they apply it directly on your face—not on your arm or elsewhere.”, After that, Sir John says, go take a walk outside or go up to the nearest window with natural light. £28 for 30ml. At John Lewis. (And the same in reverse.). £42 for 10g. You might recognize Phillip as the Chief Content Officer at THEM and Teen Vogue's Digital Editorial Director. Think of shopping for the best makeup for men like shopping for a suit: instead of knowing your measurements, you need to know the exact shade that’s going to suit you. And, if you don’t want to add any colour, it also comes as a clear gel. guerlain.com, War Paint bronzer is not only cruelty-free, but it also boasts a vegan formula.

The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast. £90 for 30ml. Remember that you want to look like an improved version of yourself—not like you’ve just come from a daytime television appearance.

", "I mix these products with one drop of liquid Illuminator (Koh Gen Do) and a half drop of my favorite facial oil (Lina Hanson Global Serum). In order to view the gallery, please allow Manage Cookies. It evens face complexion, brightens skin and covers blemishes.

£14 for 11g. £19 for 10g. Celebrity makeup artist Bruce Grayson not only has years and years of industry experience under his belt, but he's also the head makeup artist for the Oscars.

I don't build my routine around being a man, I build it around the shape of my face, my skin type, color preferences, and all of those other things that make me me. The best way to keep your concealer...concealed…is to prevent it from settling into fine lines or creases, or getting “cakey” throughout the day—and the best way to accomplish that is by taking care of your skin.

Concealer does one thing and it does it well: conceal.

And three, the Web called out the way War Paint positioned itself in this corner of the ring, specifically by using the hypermasculine actor and no other models, capitalizing on outdated male stereotypes.

Apply directly with the stick and blend with your finger.

burberry.com, This concealer has a built-in application tip, making it ideal to apply in and around the eye. Maybe you’ll like it.” Take this as my vow to let go of all hands, moving forward on the matter. Apply a thin layer all over the face and neck for a soft glow and undetectable coverage that lasts all day. ", "I also highlight just above the beard line, and depending on how glittery the highlight is, sometimes I find glitter in my beard but I can’t say I mind that at all! £22 for 30ml. maccosmetics.co.uk, This 100 per cent vegan-formula concealer has a creamy-silk texture so is ideal to use under the eye and above any blemishes.

Plus, the applicator is like a mini paint brush, which makes it easy to apply to bigger spots. I recommended them confidently, despite the less-than-desirable name. £12.35 for 35ml. They can be especially annoying because they’re the ultimate litmus test of my overall health: If I’m a little dehydrated or a little exhausted, the dark circles say it all, and the whole world can see. We all have little workarounds when it comes to makeup, whether it's dry skin, hooded lids, or a full beard, and gender obviously has nothing to do with your ability to learn and create. Men like function. The greatest barrier to entry is finding the right concealer for you—especially with the amount of options that are out there, and the very chaotic retail environments where they’re shelved. Sunday Riley UFO Face Oil ($80) contains salicylic acid and tea tree, which moisturize and help prevent ingrown hairs. Christine Flammia writes about style, grooming, and more; she is the former associate style editor of Esquire and is currently pursuing a PhD in communications at Columbia.

£30 for 40ml. We aren’t holding our readers’ hands as much when it comes to personal care. At Harvey Nichols. Perfect for giving your eyes a wake-up glow, whatever the weather.

Concealer is kinda like Photoshop for your face: It can cover dark circles, blemishes, sun spots, or even knicks from your shaving. Make up is according to him is an instant mood booster and powerful ally. Apply a small amount above any redness that needs calming.

Just make sure to tap in the product with your finger, so you can't see any obvious lines. You can wear a foundation if you …

It's alcohol- and paraben-free so is kind to skin.

bennyhancock.com, Hide the signs of fatigue with this lightweight formula from Givenchy. An effortless, sun-kissed glow that’s ideal for all skin types. £23 for 7ml. But advertising sure as hell can be. For the time being, let me show you an ad that got it right. Take 15% off your first purchase as a member. Glossiva Tattoo Concealer - Skin Concealer - Waterproof - For Dark Spots, Scars, Vitiligo, And More - Tattoo Cover-Up Makeup - Use on Body, For Legs, for Men and Women 4.1 out of 5 stars 1,409 $24.79 Start with: Liquid Powder Shine Eliminator With your fingertips, apply to your t-zone and any oily areas of your face for a matte finish. His on-the-job training is exactly how he learned the difference between the art of “looking well-rested” and, well, looking like you’re wearing makeup. Our most popular products based on sales. I know "unicorn" is played out these days, but there are some who still deserve the title, and he basically invented it.